You start by needed to refresh the website. A few weeks later you find yourself awash with ideas and questions. Here’s how to marshal your thoughts.
Read MoreReports, presentations, blogs, tweets and endless emails; we all have to use words at work and we (mostly) know what we want to say. But how often do we consider how we’re going to say it? Or even why we’re writing in the first place?
Read MoreYou need a decision from the senior management team, probably to spend money, time or both on a new project. You’ve done your homework and know what you are going to ask for. How can you make it easy for the team, your readers, to take the decision?
Read MorePR is often a nice-to-have rather than a must-have. For small businesses it can seem time-consuming, expensive, and you’re not even sure if it works. Usually, there are more pressing things to do.
Read MoreHow can you excite your reader with your pre-meeting deck? Try this: think of your presentation as the New York Times. (I know!)
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